For a mompreneur, it is difficult, if not totally impossible, to “balance” family life and career. These two things can never weigh equally on your hands. One is always heavier than the other. However, you can “juggle” your career with being a mother.
This is just one of the many takeaways from the Boss Bellas: Mompreneurship 101 seminar held last May 20 at the Globe Tower. The workshop was organized by Manila Workshops in partnership with Globe MyBusiness Academy.
Passion and Purpose
Apart from being a mother, there is definitely one thing that we are passionate about, and this passion could serve as the springboard to a great purpose—for instance, a business of your own.
I had the privilege to sit next to awesome mompreneurs who were able to take their passions to a different level and turn them into lucrative businesses. There were moms who were bloggers like myself. My seatmate is a mom who is about to venture into an interior design business. I met a mom who runs her own SEO consulting firm. There was also one who put up a shop for breastfeeding moms as a way to help other moms who, like herself, struggled to breastfeed.
It’s easy to identify your passion. But the challenging part is knowing what to do with these passions.
Frances Sales, the mommy blogger behind TopazHorizon.com, spoke about creating a plan for your business, which is grounded to that passion—what you love doing best and what you’re good at. I think that, whether you just want to blog or put up a small clothing business, a plan is still necessary. Your plan will serve as your guide. When you’re lost, your plan will point you in the right direction. When you feel like giving up, your plan will force you to get up and continue. Once you create your plan, everything else will fall into place.
Starting and running the business
A lot of moms find the thought of starting a business quite intimidating. Not all of us are business graduates, accountants or marketers. How do we put ourselves out there? How do we get customers?
Lique Dimayuga, a mom who founded the creative agency LD Designs, ran us through the basics of branding. As a marketer myself, I would simplify branding as the visual elements that sets your business apart from other businesses in the eyes of the customer. There’s the logo, the color schemes, icons and other designs. To be successful, a business owner should have a strong brand identity.
So we were able to create a brand and customers are starting to pay us. What do we do with the money? Ginger Arboleda of Manila Workshops and Taxumo went into the details of filing tax registrations in BIR, such as knowing your RDO (Revenue District Office), what forms to fill out, what to indicate in the forms, and tax percentages.
Juggling motherhood with career
I know this whole juggling thing is easier said than done. This still comes as a struggle for me. Even the speakers believe so themselves. But that doesn’t mean it’s impossible. Monique Morales, co-founder and CEO of enrollment app Klaseko, spoke about how necessary it is to create a solid support system in the home and how it is OK to ask for help.
A lot of us moms get disheartened thinking about the things we want to do but getting frustrated over the lack of time, resources or the help necessary to achieve our goals. I myself have felt this several times during that one whole year I stayed home and took care of my baby. Ideas kept coming in but I was not in the best shape to do other things outside being a mom and taking care of the house.
Thanks to workshops like these, we mothers feel empowered to achieve other things beyond the confines of the traditional concept of motherhood. Blogger, shop owner, baker or accountant, everything a mother does is done out of love for her kids and family, and her choice to pursue a business doesn’t make her any less of a mother. After all, we are not just mothers. We are individuals who have goals and dreams, and given the right encouragement, tools and support, we can achieve so much.
For aspiring mompreneurs out there, I’m encouraging you to pursue your passion and start a business. Manila Workshops organize seminars aimed at helping Pinoys become the entrepreneurs they aspire to be. Click here to learn more.